FUTURE MAKING - Using Trends to Innovate (Oct 26 2017)


FUTURE MAKING - Using Trends to Innovate (Oct 26 2017)

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  • 9.00am - 5.00pm, Thursday 26 October 2017
  • Morning Tea, Lunch and Afternoon Tea provided.
  • Location: Geelong
  • Venue: The Innovation Powerhouse, Federal Mills, North Geelong
  • The price is exclusive of GST.

In this workshop, you will learn how trends influence their users, how to better anticipate what the future will look like for your business or organisation, and crucially how to take a proactive approach by using trends to generate and develop new ideas. The workshop features a variety of case studies and practical tools for implementation.

Innovation is all about being proactive rather than reactive, and outward looking rather than inward. Trends are your window into the future and this one-day workshop will empower you to draw back the curtains.

Key learnings from the workshop include:

  • You'll gain a deep understanding of the 5 step process for using trends to innovate: Follow, Invest, Empathise, Analyse, Act
  • You’ll learn how trends influence your users’ actions, preferences and needs and how to use this knowledge to your advantage.
  • You'll learn to differentiate Mega Trends, Consumer Trends and Fashionable Trends and why differentiation can be the key to innovation success.
  • You'll apply specific trends to your own customer and work challenges to unleash new opportunities.
  • You'll be inspired by up to date case studies and trend examples.
  • You'll collaborate and be inspired by other professionals.
  • You’ll receive high quality and engaging course materials with relevant   tools and practical tips.
  • You’ll improve your skills and gain invaluable innovation confidence.
  • You’ll receive lunch, and all the morning and afternoon trimmings!

Please contact G2 Innovation on (03) 9020 7341 if you or anyone in your team has accessibility requirements. This will allow us to best meet your needs. 

Don't have a credit card? Please email Sian at sian.jones@g2innovation.com.au to arrange an invoice. 

No returns and no refunds. We will happily accept a substitute should you be unable to attend on the day.

Please read the terms and conditions on the next page carefully. 


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