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Employee Experience

Design Thinking the Employee Experience at Knox City Council

Design Thinking the Employee Experience at Knox City Council

Reimagining performance to support growth, connection and better conversations

The challenge

As the pace of change accelerated, Knox City Council wanted to build a happy, resilient and future-ready workforce, with community at its core.

G2 Innovation was initially engaged by the People and Culture team to lead an organisation-wide co-design of Knox’s Purpose, Vision and Values, alongside a contextual study of employee needs in relation to HR services.

One of the clearest opportunities to emerge was the Performance Development Review process. Employees were looking for something more meaningful than the existing tick-the-box approach. They wanted a process that focused less on judging performance and more on supporting growth, development and connection to the organisation’s new Purpose, Vision and Values.

What was needed

Knox did not need a polished version of the same old process. It needed a more human-centred approach to performance and development. One that would encourage regular, meaningful conversations, support employee growth, and better reflect the culture the organisation was working to create.

Our approach

We partnered with Knox City Council to redesign the Performance Development Review process from the ground up.

We began by facilitating design workshops with a diverse cross-section of staff to generate ideas for a radically different approach to performance conversations. From there, we supported teams to turn those ideas into simple paper-based prototypes and run quick, low-risk tests.

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The concepts shifted the focus from performance assessment to growth and development, reframing the process as a regular conversation grounded in purpose, skills and values.

In phase two, we worked closely with the People and Culture team to develop the strongest concepts into a minimum viable product. The new approach was tested across different departments and environments, with feedback gathered at each step to shape further refinement. Each iteration built on the last, moving from paper-based prototypes to digital wireframes, and eventually to a final integrated digital tool ready for rollout.

In phase three, we supported the rollout of the new process across the organisation through group information sessions, feedback training and the empowerment of change champions.

The impact

The result was a more meaningful and human-centred approach to performance and development. Rather than a compliance exercise, the process became a tool for better conversations, stronger connection and employee growth.

By aligning the new approach with Knox’s Purpose, Vision and Values, the redesign helped reinforce the broader cultural shift already underway and gave leaders and employees a more practical way to bring those ideas to life.

Why it matters

Performance systems shape culture more than most organisations realise. When they are overly rigid or compliance-driven, they can drain energy and reduce trust. When they are designed well, they create clarity, support growth and help people do their best work.

That is what this work set out to do.

Sensational! This is what I had hoped for and so much more. Very proud of what our people achieved. It has delivered some delightfully unexpected suggestions which we’re excited about taking forward.
Thank you G2!
— Sam Stanton, HR Manager




Building a Culture of Innovation at Queensland Health

Building a Culture of Innovation at Queensland Health

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The Challenge: Bridging the Gap Between Systems and Patients

Queensland Health’s Procurement and Systems team faced a fundamental disconnect. While their work focused on procuring medical equipment, allocating funding, and monitoring system performance, it felt removed from the actual patient experience. Their goals; quality, cost-effectiveness, and timely delivery were essential but often internal-facing. The question was clear: How could they evolve to meet the growing demand for creativity, innovation, and patient-centric healthcare while maintaining their core responsibilities?

Our Approach: Embedding Design Thinking in Healthcare Operations

To address this challenge, G2 Innovation launched a dual-stream transformation program: a Design Thinking capability uplift for a dedicated group of innovation ambassadors and a culture redesign initiative for the broader department.

Over six months, we trained these ambassadors in human-centred design principles, tools, and mindsets. This empowered team became internal champions, sharing their knowledge and applying Design Thinking to real-world projects—both internal and external—leading to more empathetic, patient-focused solutions.

In parallel, we facilitated a series of Idea Jams to co-create the department’s Purpose, Vision, and Values. These sessions helped align the team around a shared ‘Why,’ enabling them to collaborate more effectively and place Queenslanders’ needs at the centre of every decision.

The Impact: From Process-Driven to Purpose-Led

The transformation was profound. The department adopted more creative, collaborative, and transparent ways of working. Cross-functional teams began tackling key initiatives, project visibility increased through in-office visual boards, and Design Thinking became a common language across teams.

Key outcomes included:

  • Stronger alignment around a shared purpose centred on patient value

  • Increased use of human-centred design tools in both patient and employee experience projects

  • Improved internal communication, reduced silos, and higher team engagement

  • A strategic roadmap for sustained innovation and patient-centricity

This cultural and capability shift transformed the team’s identity—from service provider to influential change-maker within the organisation.

Recognition: Award-Winning Innovation in Healthcare

G2 Innovation’s work with Queensland Health earned national acclaim, including a Silver Medal at the LearnX Awards and a Finalist nomination for Best Talent Development Program at the AITD Awards

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